Global Bot & LLM Traffic

Insights into the hidden ecosystem of AI agents, crawlers, scrapers, and other bots swarming across the web, as well as traffic driven from AI chat and search LLMs. This anonymized data comes from thousands of websites leveraging Dark Visitors.

Overview

Bot vs. Human Traffic

40%
Artificial agents (bots) make up 40% of all website visits

LLM Referral vs. Other Traffic

0.05%
0.05% of all human website visits are AI chat & search referrals

LLM Referral Click Rate (CTR)

2.2%
2.2% of all AI chat & search mention links were actually clicked

Crawlers & Scrapers

Traffic by Agent Type

AI Agent
AI Assistant
AI Data Scraper
AI Search Crawler
Archiver
Developer Helper
Fetcher
Headless Agent
Intelligence Gatherer
Scraper
Search Engine Crawler
SEO Crawler
Uncategorized
Undocumented AI Agent

The overall volume of internet traffic coming from each agent type.

Top Originating Countries

United States
Russia
France
Germany
Singapore
United Kingdom
Canada
Finland
Australia
Netherlands
China
Italy
Ireland
Sweden
Belgium
Spain
Denmark
Poland
Ukraine
Czechia

The countries that operate the most agents.

AI Agents

Time Spent Browsing

32 minutes
Average session duration

Pages Browsed

4.5
Average visits per session

Sessions from autonomous AI agents who intelligently navigate and interact with websites.

AI Chat & Search LLMs

Traffic by LLM Referrer

ChatGPT
Claude
Copilot
DeepSeek
Gemini
Meta AI
Mistral
Perplexity

The overall volume of internet traffic coming from each LLM referrer.

Top Mentioned Website Categories

Science
Hobbies and Leisure
Finance
Computers and Electronics
Internet and Telecom
Games
Autos and Vehicles
Health
Home and Garden
Travel and Transportation
Beauty and Fitness
Law and Government
Jobs and Education
Shopping
Food and Drink
Reference
News
Business and Industrial
Arts and Entertainment
People and Society

The types of websites most frequently mentioned by LLMs in their responses.

Top Clicked (Referred) Website Categories

Computers and Electronics
Reference
Finance
Science
Business and Industrial
Health
Hobbies and Leisure
Travel and Transportation
Jobs and Education
Law and Government
Internet and Telecom
Autos and Vehicles
News
Beauty and Fitness
Home and Garden
People and Society
Books and Literature
Pets and Animals
Shopping
Food and Drink

The types of websites in LLM responses most frequently clicked on by users.

Top Referred Countries

United States
India
Canada
Malaysia
United Kingdom
Brazil
Australia
Germany
France
South Korea
Japan
Pakistan
Philippines
Spain
Indonesia
Singapore
Poland
Italy
Vietnam
Netherlands

The countries where humans are most frequently referred to websites by LLMs.

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