TTD-Content

What is TTD-Content?

About

TTD-Content is a web crawler that classifies and analyzes webpage content for programmatic advertising purposes, helping advertisers determine brand-safe placement opportunities and content suitability for targeted advertising campaigns. You can see how often TTD-Content visits your website by setting up Dark Visitors Agent Analytics.

Expected Behavior

The behavior of intelligence gatherers depends on the goals of their clients. For example, a client might be interested in brand sentiment, in which case the agent would crawl related social media or blog posts at a more frequent rate than unrelated websites.

Type

Intelligence Gatherer
Searches for useful insights

Detail

Operated By The Trade Desk
Last Updated 17 hours ago

Insights

Top Website Robots.txts

0%
0% of top websites are blocking TTD-Content
Learn How →

Country of Origin

United States
TTD-Content normally visits from the United States

Global Traffic

See All Global Bot & LLM Insights →

The percentage of all internet traffic coming from Intelligence Gatherers

How Do I Get These Insights for My Website?
Use the WordPress plugin, Node.js package, or API to get started in seconds.
Set Up Agent Analytics

Robots.txt

Should I Block TTD-Content?

Probably not, especially if you benefit from an intelligence gathering service yourself. However, you might choose to block them if you're concerned about things like server resource usage.

How Do I Block TTD-Content?

You can block TTD-Content or limit its access by setting user agent token rules in your website's robots.txt. Set up Dark Visitors Agent Analytics to check whether it's actually following them.

How Do I Block All Intelligence Gatherers?
Serve a continuously updating robots.txt that blocks new intelligence gatherers automatically.
Set Up Automatic Robots.txt
User Agent String Mozilla/5.0 (compatible; TTD-Content; +https://www.thetradedesk.com/general/ttd-content) 
# In your robots.txt ...

User-agent: TTD-Content # https://darkvisitors.com/agents/ttd-content
Disallow: /

⚠️ Manual Robots.txt Editing Is Not Scalable

New agents are created every day. We recommend setting up Dark Visitors Automatic Robots.txt if you want to block all agents of this type.

References