Snap URL Preview Service
What is Snap URL Preview Service?
About
Snap URL Preview Service is a fetcher operated by Snap. If you think this is incorrect or can provide additional detail about its purpose, please contact us. You can see how often Snap URL Preview Service visits your website by setting up Dark Visitors Agent Analytics.
Type
Expected Behavior
Fetchers retrieve metadata from web pages to generate link previews in social media platforms, messaging apps, and content aggregators. They're triggered on-demand when users share or post links, fetching information like titles, descriptions, and thumbnail images. Traffic is unpredictable and correlates with how often your content is shared. Viral content may trigger thousands of fetcher requests in a short period. Fetchers typically access only the shared URL rather than crawling your site.
Detail
| Operated By | Snap |
| Last Updated | 20 hours ago |
Insights
Top Website Robots.txts
Country of Origin
Global Traffic
The percentage of all internet traffic coming from Fetchers
Top Visited Website Categories
Robots.txt
Should I Block Snap URL Preview Service?
Probably not. If you block a fetcher, it won't be able to fetch the metadata it needs to display a link preview. Fewer people will click on the link to your website without this.
How Do I Block Snap URL Preview Service?
You can block Snap URL Preview Service or limit its access by setting user agent token rules in your website's robots.txt. Set up Dark Visitors Agent Analytics to check whether it's actually following them.
| User Agent String | Snap URL Preview Service; bot; snapchat; https://developers.snap.com/robots |
# In your robots.txt ...
User-agent: Snap URL Preview Service # https://darkvisitors.com/agents/snap-url-preview-service
Disallow: /
⚠️ Manual Robots.txt Editing Is Not Scalable
New agents are created every day. We recommend setting up Dark Visitors Automatic Robots.txt if you want to block all agents of this type.