LoomlyBot

What is LoomlyBot?

About

LoomlyBot is a metadata extraction bot used by Loomly's social media management platform to fetch web page metadata and generate social media post previews. This allows users to see how their shared links will appear when published across social platforms. You can see how often LoomlyBot visits your website by setting up Dark Visitors agent analytics.

Expected Behavior

Fetchers visit websites on-demand. They're normally dispatched by apps to present metadata about a link (e.g. the title and thumbnail image) to a user.

Type

Fetcher
Fetches web content on behalf of an app

Detail

Operated By Loomly
Last Updated 5 hours ago

Insights

Top Website Robots.txts

0%
0% of top websites are blocking LoomlyBot
Learn How →

Country of Origin

United States
LoomlyBot normally visits from the United States

Global Traffic

See All Global Bot & LLM Insights →

The percentage of all internet traffic coming from Fetchers

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Robots.txt

Should I Block LoomlyBot?

Probably not. If you block a fetcher, it won't be able to fetch the metadata it needs to display a link preview. Fewer people will click on the link to your website without this.

How Do I Block LoomlyBot?

⚠️ Manual Robots.txt Edits Are Not Scalable
New agents are created every day. Instead, serve a continuously updating robots.txt that blocks new agents automatically.
Set Up Automatic Robots.txt

You can block LoomlyBot or limit its access by setting user agent token rules in your website's robots.txt. Set up Dark Visitors agent analytics to check whether it's actually following them.

User Agent String LoomlyBot 
# robots.txt
# This should block LoomlyBot

User-agent: LoomlyBot
Disallow: /

References